Survey says…

consumers would like their smartphones to recognize their daily commute and suggest picking up coffee on the way

Sounds like a job for AI personal assistants.

the ability to take photos of products they see with their smartphones and be automatically directed to the product page for purchase

The traditional search engine as a mass platform is dead.

they want integrated shopping and entertainment experiences

So do the streaming platforms, Amazon has been working at this for a while.

Moral of the story: shoppers want experiences to be low friction and multi-modal.